
Recreation & Outdoors
At the Center of it All
The Rowen Region is a haven for outdoor enthusiasts and seekers of community, blending natural beauty with dynamic recreation. At its heart, Rowen Village will offer a walkable, modern atmosphere with gathering spaces for arts, learning and entertainment. Future amenities like cafes, parks, trails and public spaces will enhance its charm.
Beyond Rowen, Gwinnett County boasts 133 miles of scenic hiking and biking trails, while the broader region pulses with soulful live music, spirited nightlife and family-friendly sports events. This is where REM and the B-52s were born, where you can stroll through the Elachee Nature Science Center in Gainesville and the Atlanta Botanical Garden in Atlanta, and where national champion Bulldogs bark and Yellowjackets proudly drive their Rambling Wreck to wins over some of the nation’s best. For golfers, opportunities abound at top notch public tracks and exclusive private facilities. From music festivals in Atlanta to family fun in Gainesville to intimate shows in Athens, the Rowen Region offers something for everyone.
Community & Culture
Discover the Rowen Region’s visual art scene, inspiring historical sites and thrilling live music events.
Outdoor Recreation
Nightlife
Family-Friendly Fun
The Latest News from Rowen
New Data Shows “Rowen Region” Poised to Drive Georgia’s Economic Future
A newly released analysis highlights the Rowen Region as Georgia's powerhouse for talent, workforce development and economic growth.
Rowen Site Selection Newsletter: March 2025
Welcome to Rowen - a premier knowledge community and catalyst for research, clean manufacturing and global industry in Metro Atlanta.