The Rowen Region
The Rowen Region
Rowen’s Broader Appeal
The Rowen Region is one of America’s most vibrant and multicultural communities, with a fast-growing, educated workforce that features a mix of big cities, small towns, and creative destinations. Centered in Gwinnett County, Georgia and strategically positioned along Highway 316 (also known as University Parkway), Rowen’s central location within 35 miles of Atlanta, Athens, and Gainesville ensures easy access to workforce, recreation and lifestyle amenities.
Within the surrounding 11 counties of the Rowen region are more than 50 colleges and universities, providing a pipeline to a highly educated and skilled talent pool. In 2024, Gwinnett County’s population surpassed 1 million — only the second county in Georgia to achieve this milestone.
Uniquely Attractive Gwinnett
Gwinnett County recreation is abundant, from vibrant art & culture festivals to dozens of breweries and themed dining experiences.
The Latest News from Rowen
Announcements
New Data Shows “Rowen Region” Poised to Drive Georgia’s Economic Future
A newly released analysis highlights the Rowen Region as Georgia's powerhouse for talent, workforce development and economic growth.
Newsletters
Rowen Site Selection Newsletter: March 2025
Welcome to Rowen - a premier knowledge community and catalyst for research, clean manufacturing and global industry in Metro Atlanta.